September 2, 2026
Online Event Hosted by the "Svetlina" Educational Group · May 10, 2026
On May 10, 2026, AMA Coach participated in “Parents Hub – A Space for Mindful Parents,” an online event organized by the “Svetlina” Educational Group and broadcast live on YouTube. The forum brought together parents, psychologists, education experts, and entrepreneurs to discuss how to prepare children for a world that is changing at an ever-faster pace.
A special segment of the program was dedicated to the role of artificial intelligence in education. The discussion was moderated by Dragomira Pavlova, CEO of AMA Coach, and participants included Magdalena Dimitrova, founder of AMA Coach, Stefan Grigorov from “Epocha Online” and ZnamAI, and Dimitar Penkov, co-founder of “Algorithmix Bulgaria.” Former Minister of Education Prof. Galin Tsokov also joined the conversation via a video message.
The discussion focused not on whether artificial intelligence would be part of education, but on how to use it meaningfully. How is the teacher’s role changing now that access to knowledge is no longer the main challenge? How can AI support learning without undermining students’ independence and critical thinking? And what is the role of parents in this new educational environment?
These are the questions that also underpin the work of AMA Coach —a platform created with the idea that artificial intelligence should not be a substitute for teachers or independent thinking, but rather a tool that supports students in their learning and gives teachers more time to focus on the truly important part of their work: guiding, motivating, and developing children.
